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11 actionable steps to recession-proof your business


It's no secret that a slowdown or contraction in economic activities happens from time to time. 

Many business owners reading this will have experienced the Global Financial Crisis and/or the COVID-19 outbreak. 

If you still have a business, you clearly made some of the right moves. 

Which leads to the question – what are the right moves now to recession-proof your business? 

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Telecommuting, teleworking, working from home, mobile work, remote work, flexible workplace… whatever you want to call it, it amounts to the same thing.

No chats about last night's match at the watercooler. No comparing notes about the movie you watched. And no after-work drinks.

Just the work, I'm afraid.

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Should my small business have a social media policy?

We've seen plenty of spectacular social media fails from large corporations over the years – from McDonald's accidentally (or deliberately, some have argued) tweeting placeholder text, to the social media planner for Britain's HMV using the company's Twitter account to live-tweet the sacking of over 60 employees. There was Donald Trump's 'covfefe' tweet, and that Adidas email subject line, 'Congrats, you survived the Boston marathon!', which instantly became fodder for the masses on Twitter. 

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9 steps to a client referral system that gets the leads flowing

How highly do you value leads in your business? 

For any small or medium business, leads should be the most highly prized currency - to be consistently sought and converted. 

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11 reasons password manager apps are a must

Cloud computing and web-based apps have undoubtedly improved business efficiency. But once you and your team start using various online apps, one aspect quickly becomes inefficient (not to mention downright annoying): having to repeatedly enter usernames and passwords to log in. 

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